Brand Strategy and Ecosystem Design for Chicago's $7.5B Health Innovation District
- Branding
- Ecosystem Design
- Research
- Strategy
A $7.5B+ Opportunity in One of Chicago's Most Historically Significant Neighborhoods · Brand Strategy, Stakeholder Research, and Pitch Collateral · 100+ Acres. 20% Affordable Housing. A New Metra Stop. 105% Renewable Energy. · Equitable Placemaking at Scale
The Work
Bronzeville Lakefront is a 100+ acre transformative mixed-use destination that is innovative, sustainable, design-centered, and inclusive at its core. This new health innovation district speaks to a global community, but remains firmly rooted in a rich local legacy. It will harness the heritage of Bronzeville to build a healthy and inclusive community for tomorrow by bringing 20% affordable housing, 9+ acres of green space, one new Metra stop at 31st street, and 105% renewable energy production annually to the neighborhood.
The Work
This world-class mega development has a total investment value of $7.5B+, representing opportunity and possibility for all. It will become a beacon of global excellence in health and life sciences innovation, green architecture and development, regenerative design, equitable placemaking, and building a healthy community. Bronzeville Lakefront will also deliver a much-needed $25M investment in local education, ensuring that Bronzeville’s youth receive a world-class education.
The Outcome
A world class endeaver deserves world class outcomes and that’s what we also love to enable.
regenerative communities
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The launch and beyond
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Brand Strategy + Ecosystem Design for Chicago’s $7.5B Health Innovation District
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