Numerify
- Growth
- Strategy
- Studio
Building a Content Machine for an AI Analytics Company
The Challenge
Numerify is the system of record for enterprise IT departments. It provides IT leaders, CTOs, and CIOs an insight-driven, AI-powered dashboard for entire departments. It needed help producing content that would engage clients, act as a funnel for the sales department and improve its long-term authority in the space while improving SEO in the near term.
The Solution
After implementing Consciously’s plan, Numerify saw a steady pipeline of leads. It also was named a “company to watch in this space” by Gartner and Forbes. We also helped it when events ceased because of the COVID-19 pandemic. Our efforts were the only marketing producing credible leads, and so it doubled down on content production.
cont…
- Analyzed the website
- Performed an in-depth content audit
- Provided a content marketing plan and process
- Produced high-quality, lead magnet content
- Paired content with regularly published blogs and omnichannel distribution