YOUR VALUES ARE HOW YOU SHOW UP–NOT WHAT YOU WRITE DOWN.
The era of virtue signaling is over. Your stakeholders — customers, communities, employees, partners — has learned to spot the difference between a brand that performs its values and one that actually operates by them. They’re not impressed by the language. They’re watching the actions.
That gap between stated values and lived practice doesn’t close itself. It closes when leaders are equipped to make values-aligned, responsible decisions in real-life situations.
The B Suite™ is built for leaders who are ready to lead with intention, with their core values on display.
What This Is
Each session in the Intentional Leader Workshops is built for practitioners with actual skin in the game. You’re not here to be inspired. You’re here to build the systems, strategies, and skills that make values-aligned leadership the default inside your organization.
Every participant joins the B Suite™ community of practice hosted within the B Corp network, with access to all guides and playbooks.
THE FIVE WORKSHOPS
- 01 Leadership & Culture
Bias & Blind Spots
Bias doesn’t go away when you ignore it — it goes underground, into your hiring, your strategy, and your culture. This session names five bias types: personality, visible characteristics, cultural, organizational, and behavioral; and gives you the systems-level tools to address them.
- 02 Audience & Marketing
Poly-Identity & Audience Intelligence
Personas are a shortcut that costs you trust. This session replaces reductive audience categories with Consciously’s poly-identity lens — a rigorous framework for understanding the intersecting cultural, emotional, historical, and structural experiences that shape how your stakeholders actually behave, resist, and engage. Applied to marketing, product design, and organizational culture.
- 03 Ecosystem Strategy
Ecosystem Engagement & Mapping
The “funnel” assumes everyone comes to you. The ecosystem knows you have to earn your place. This session helps you map the communities, relationships, and platforms your brand needs to show up in — and build the strategies to do it authentically.
- 04 Stakeholder Experience
Ecosystem Journeys
Your stakeholders aren’t moving through your funnel. They’re moving through a relationship. This session — built on Consciously’s proprietary journey framework — shows your team how to design every touchpoint to deepen trust, not just close a transaction. From first awareness to active advocacy, with intention at every step.
- 05 Service & Brand Design
Service Design: Connecting Values to Value®
Values belong in your services and products — not just your story. This hands-on session makes Consciously’s agency methodology accessible to in-house teams, showing you how to embed what you stand for into how your organization actually operates. Connects directly to the Consciously Stakeholder Brand and Marketing Platform™.
Ready to lead with intention?
Available online, as full-team engagements, and as corporate in-house sessions. Every enrollment includes B Suite™ community membership and the full playbook library.
Enroll Now